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B2B agency Armstrong surpasses £3.4 million in turnover


Chester city centre-based B2B agency The Armstrong Partnership has reported a record year with turnover growth of 117%.

The full-service agency, which has recently invested in the refurbishment of The Old Post Office to create its new base, recorded an annual turnover of more than £3.4 million in the year ending December 31st, 2021.

It works with a wide range of industrial brands the world over, including Encirc, Kawneer and Sorg, providing services across brand strategy and development, creative services, digital and CGI.

The company has a headcount of 45, and added 20 new staff to its team in 2021, with plans to grow further.

It also reported that it has set its sights on reaching sales of £10 million in the course of the next five years, according to CEO, Daniel Owen.

Daniel Owen, CEO of The Armstrong Partnership

Daniel Owen said: “In 2021 we achieved phenomenal revenue growth, 66% of which came from clients outside the UK.

“We have ambitions to reach sales of £10m in the next five years with further investment in our people, key services and technology. We also want to increase our international reach, continuing our expansion across North America and mainland Europe where we know there’s huge opportunity for growth.

“We now have a large CGI and motion team and produce photorealistic animations for some very complex machines and processes. With multiple projects running through the studio, we’re investing in a custom-built render farm to grow our capacity for the future. We’re also expanding our web and 3D integration possibilities with product configurators and interactive product experiences that utilise both our CGI and web capabilities.

“In addition, we’re also seeking a small acquisition to bolster our technology portfolio and service offer.”

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