Manchester fashion and beauty specialist Avant PR has been appointed by The Cheeky Panda and Hey Jude.
The Cheeky Panda specialises in eco-friendly tissue products and has chosen Avant to launch its product offering to the UK media. The focus will be on the launch of the brand’s new plastic-free pocket tissues this month.
Fashion brand Hey Jude has tasked the agency with handling influencer relations, which will incorporate a strategic campaign combining paid collaborations and organic seeding
Ellen Kelly, Director and Co-Founder of Avant PR, said: “We’re excited to be adding two diverse new accounts to Avant’s roster – The Cheeky Panda is at the forefront of sustainable and eco-friendly beauty, whilst Hey Jude offers something truly unique to the fashion market by way of its customisable pieces.
“We’re confident that our team can make huge impacts for both brands on press and consumers alike.”
Avant specialises in fashion, beauty and entertainment PR, with a client roster including grooming brand Hawkins & Brimble and footwear brand Envy Shoes.