Keeping market research in-house may seem like the most cost-effective thing to do, but by side stepping industry experts and conducting DIY research, you could be putting your business at risk, writes Kim Davis, managing director at Explain Market Research.
This week it's the turn of Daisy Whitehouse, MD of Down at the Social, to give us an insight into her working life. To suggest another senior media or creative figure for A Week In My Life, please email david@prolificnorth.co.uk.
Katie Wadsworth, PR Consultant at Leeds-based Aberfield Communications, asks if there’s more to achieving a work-life balance than yoga workshops and free fruit.
Being involved in the ever-changing tech industry, the future of technology is of pivotal importance to Dreamr, and we fully embrace the acceleration of innovation in this arena, writes Jack Mason, CEO of Dreamr.
Each Friday in The Wrap, one of the North’s leading media and creative figures gives us their take on the week’s news covered by Prolific North. This week it’s the turn of Simon Landi, Managing Director of Access.
