Prohibition is behind the first television campaign for photo print company, CEWE.
The Leeds agency was appointed to the brief in July, following a competitive pitch.
Prohibition devised the creative concept and worked in partnership with the brand on the development and execution of the campaign, which focuses on the “magical gift of giving,” featuring a customer and their family celebrating an 18th birthday.
It was filmed on location in Filey, Wakefield and Leeds.
“The creative opportunities have been amazing for our business, and we are really pleased with this latest campaign,” said Chris Norton, Managing Director of Prohibition PR.
“The advert is already showing strong conversions, so it’s an excellent example of the creative and effective campaigns northern businesses such as ourselves are able to offer brands with international reach. We’re really proud of the work and look forward to more exciting projects in 2020.”
