Equinox produces superhero campaign for Motorpoint

motorpoint

MediaCityUK production company, Equinox, has produced the new campaign for Motorpoint.

It’s the first time in 2 years that the country’s largest independent car retailer has used television advertising and it will run throughout August and early September.

The Superhero commercial was directed by Phil Hawkins and shot at the Motorpoint Castleford site. The aim is to showcase the “superhuman” efforts put in by the company’s staff.

The CGI was created by Flipbook Studio in Manchester.

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