Cheshire brand renews partnership with Eddie Hearn’s Matchroom

FuelHub has signed a new 12 month partnership with Matchroom Boxing, to become its Official Nutrition Partner.

The extension of the previous deal last year will see Warrington-based FuelHub provide nutritionist-designed meals for the entire Matchroom team.

They’ll work with the senior team, including Matchroom Chairman Eddie Hearn, and founder and President, Barry Hearn OBE to ensure “nutrition underpins the demanding schedules of Matchroom’s leadership and staff.”

“This renewed partnership with Matchroom reflects how closely aligned our values are. Matchroom is an organisation built on ambition, intensity, and high standards, and that mirrors everything we stand for at FuelHub. As a premium meal prep company, we transform the health and wellbeing of everyday high-performers through effortless nutrition, enabling them to achieve more, whether that’s pushing boundaries in business, striving for athletic brilliance, or managing demanding schedules,” stated Michelle Laithwaite, co-founder and CEO at FuelHub.

“To be fuelling the Matchroom team across its key locations is a huge step forward, and we’re proud to play a role in creating the conditions for their people to thrive day in, day out.”

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The previous partnership coincided with the filming of Netflix documentary series, Matchroom: The Greatest Showmen, where the brand featured onscreen.

“Success isn’t just about what happens on a fight night, it’s also about the people behind the scenes and the standards you set every day,” explained Eddie Hearn, Chairman at Matchroom Sport.

“Nutrition plays a massive role in that, and FuelHub truly understands what it takes to support a busy, high-demand environment. We’re pleased to continue our partnership with them for what promises to be an exciting future together.”

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