audioadpro, the Wakefield-based programmatic digital audio trade desk, has announced the appointment of two new team members as it continues to scale its operations and strengthen client delivery.
Kate Lewis has been appointed account manager, while Rinki Johnson joins as account director. With backgrounds in media buying, advertising and account management, both bring fantastic knowledge and experience that will further enhance the platform’s client services team.
The appointments follow the recent addition of Liam Bateman as chief technical officer in November and come on the back of a record year for the business, including a Highly Commended recognition at the Prolific North Tech Awards for Start-Up of the Year.
As demand for digital audio advertising continues to grow, audioadpro remains focused on supporting agencies and brands with effective, performance-driven audio advertising across the entire digital audio advertising eco-system – with unified campaign planning, delivery and measurement.
Chief revenue officer, Roger Cutsforth, said: “Rinki and Kate join audioadpro at a pivotal moment as we scale our operations further to meet client demand for performance-driven digital audio advertising, consolidated in one place. Their combined experience strengthens our ability to deliver outstanding measurable results for our partners, while supporting our long-term vision to simplify programmatic digital audio advertising.”
audioadpro is a specialist programmatic audio partner offering managed service expertise in campaign planning and activation management, supported by consolidated performance measurement. It is made up of dedicated specialists who have evolved with the industry to make programmatic audio advertising both more accessible and more measurable.
Based in the Wakefield creative hub Tileyard North, audioadpro views digital audio as one unified, high-impact channel – the result is a platform-agnostic, audience-first approach that ensures advertisers connect with the right listeners, no matter what they’re tuned into.
