YouGov recently published its International FMCG/CPG Report 2021, which took an in-depth look at how uptake of consumer goods has changed over the course of the last year.
It will serve as a benchmark for future research into the condition of the FMCG market, and found that the majority of global consumers say that their shopping habits have changed as a result of the pandemic, with some categories succeeding where others – like cosmetics – have struggled.
You can download the whole report here to learn more about the health of the consumer goods sector in 2021.
