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Unbranded gets branding for Russell Homes

MediaCityUK-based web design agency Unbranded Manchester has won a competitive three-way pitch to redesign and update the brand for home builders Russell Homes.

Marketing manager Liberty Wootton of Russell Homes, said: “From first contact with Unbranded Manchester we realised they completely understood what we were trying to achieve. Our current website is outdated and not reflective of the homes and service we offer at Russell Homes.”

She added: “We have full faith in what Unbranded can achieve with their skill set from the website’s design through to the execution and further performance of the website. It was clear from our first meeting with them that they were the best agency for the job”

Unbranded Manchester plan to integrate the new website with Russell Homes’ property management software as well as Rightmove in a phased release of a whole new platform that manages property availability for each of their housing developments. They have also won a secondary pitch for the ongoing SEO and conversion rate optimisation of the site.

Hamad Mian, managing director of Unbranded Manchester said: “We’re delighted to be working with Russell Homes and are very excited about working on yet another technically challenging project that should make the overall management of their internal processes a whole lot easier.”

The new site is scheduled to go live in Mid April.

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