Anthony Joshua, Virgil Van Dijk, KSI and Chunkz are among a host of stars appearing in JD’s new Christmas campaign.
The ‘King of the Game’ creative has been designed to “celebrate the best in British youth culture.”
The Bury-based retailer said that following the success of the Lionesses and with the FIFA World Cup around the corner it wanted to add a bit of competition, with the JD Arcade. Ella Toone and Chloe Kelly also star in the ad.