Wash has completed a new campaign to promote Sheffield’s “individual personality” to potential students.
Sheffield City Council and the city’s 2 universities ordered the Sheffield: Your University City marketing to appeal to people both the UK and internationally.
The Preston agency’s creative centres around a film featuring 3 prospective students travelling on a bright yellow sofa through some of Sheffield’s most recognisable landmarks and annual events. This will be aired on television and shown in cinemas.
