On Wednesday night, marketing leaders came together at Accelerate Places in Manchester for our Nostalgia in Advertising event.
The evening was held in association with YouGov and the7stars, in order to celebrate the launch of their whitepaper, ‘Nostalgia – is it what it used to be?’ We hosted a panel discussion featuring Amelia Brophy from YouGov; Helen Rose of the7stars; Phillip Hulme from Anchor Hanover Group; and Emma Hunt from Vimto.
The evening’s atmosphere was set with some nostalgic tunes, while guests helped themselves to some drinks and canapes.
After hearing some of the key findings from the whitepaper in an introduction from David Prior, the audience listened to an in-depth discussion from our panel – and had the chance to pose their own questions regarding the use of nostalgia.