Brand consultancy Propaganda has relocated its 50-strong team to Grade A offices in Leeds’ high-end 1 City Square development.
Propaganda works with entrepreneurial, challenger and leading brands across multiple sectors to transform their businesses. From professional services, manufacturing, construction, health, beauty and retail, its portfolio of work has seen brands enter new markets, launch new products and turnovers soar.
Clients include Clipper Logistics, Endless LLP, GenM, BSW Group and Woodlands. It is also the only brand consultancy to be accepted as a member of the Management Consultancies Association.
Propaganda’s new, 2,232 sq ft ground floor office at the prime city centre flexible office development offers all the mod cons including plug and play workspaces and ‘touchdown spaces,’ a business lounge, a café, two fitness facilities, a tech-enhanced environment, secure cycle racks and charge points, secure car parking and EV charging points, as well as being fully connected.
With three decades of experience, Propaganda is one of the leading strategy and creative consultancies in the North. First founded, by Chairman Julian Kynaston in his hometown of Huddersfield.
Kynaston says the decline of the local textile industry and its effect on the economy opened his eyes to the damaging effects of businesses becoming complacent, focusing on short term performance, and having a reluctance to challenge the status quo. These early experiences formed Propaganda’s founding principles and the business has gone on to build an unrivalled reputation for brand growth and transformation through its combination of insight-led strategy, creative excellence and commercial rigour.
Laura Kynaston, managing director at Propaganda said: “It’s a fitting time to move to new premises in one of the leading business addresses in Leeds. It sees Propaganda in the company of the consultancy and professional services businesses we are increasingly working alongside in our aim to drive brand value for all our clients. 1 City Square offers us an inspiring and collaborative space for both our people and our clients.”