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Programmatic advertising partner Blis confirms Manchester expansion

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Blis is expanding its commercial operations outside London with a new Manchester office along with the appointment of Sadie Teasdale as Group Head to lead the regional expansion.

The global privacy-first, location-powered programmatic advertising partner is making its first UK investment outside London with the move, which sees it take office space in Manchester to support clients and meet demand for location-powered advertising.

Blis has also announced its plans to make additional new hires in the North over the next few months.

Group Head Teasdale (below) will report to Glenn Davis, Sales Director, UK & International at Blis, and lead the Northern sales team.

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Blis uses real-world and online data, as well as behaviour and lifestyle indicators, to profile audiences – operating in more than 40 offices across five continents.

“Our investment outside of London is a strategic choice for Blis’ European expansion roadmap,” said Charlie Smith, Managing Director, Europe at Blis.

“With tremendous experience in the industry and a deep understanding of the unique regional needs, Sadie will lead our sales team and support our plans to grow the team. We’re thrilled to move our Northern operations in-house.”

Sadie Teasdale added: “Being able to tailor our solutions to address specific challenges in such a unique market will be crucial to help drive growth for our clients. I’m looking forward to supporting the team in this expansion and to give our clients in the North the top-class service Blis is already known for across the UK.”

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