Pelican Communications in Saddleworth has been appointed to promote the National Caravan Council (NCC).
The agency will be generating publicity and providing support for two of its consumer shows – the Motorhome and Caravan Show, and the Caravan, Camping and Motorhome Show.
“Pelican provided a compelling pitch which met our objectives, showed a great understanding of the market and presented numerous ideas to increase press and public interest. The expertise and enthusiasm Pelican has shown is just what we have been looking for,” said Stephanie Walsh, marketing campaign director at NCC Events.
Pelican’s role will be to promote the shows both regionally and nationally, to focus on sales, so it can gain a greater market share.