Leeds-based digital agency Enjoy Digital has strengthened its financial services portfolio with two new client wins spanning debt advice and wealth management.
The agency has added StepChange and Titan Wealth to its client roster, collectively adding to Enjoy Digital’s experience across multiple stages of the financial wellbeing journey, from helping customers navigate financial difficulty through to building long-term wealth.
The wins come at a time when financial services organisations are navigating significant shifts in customer expectations, digital behaviour and attitudes towards technology. As customers move between different products and providers throughout their lives, businesses are increasingly looking to better understand the behaviours, motivations and barriers that influence decision making.
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Christina Miller, client partner, Enjoy Digital, said: “One thing that’s becoming increasingly clear through our work across financial services is that financial health is not a static point. Customers move through different life stages, priorities and challenges, interacting with a wide range of products and services as they do so.
“Our work with businesses operating across that journey gives us a much deeper understanding of the behaviours and expectations shaping each stage. Ultimately, this insight helps us create more relevant digital experiences and solutions that reflect the reality of modern life.”
Enjoy Digital’s work is already delivering results for its new clients. Rebecca Angle, marketing manager at StepChange said: “Partnering with Enjoy for Debt Awareness Week has been a fantastic experience. They’ve managed to translate the complexities of debt advice into a campaign that is both empathetic and impactful. It’s been great to work with a team that is so clearly aligned with our mission of reducing debt stigma.”
Will Tisdall, head of digital marketing, Titan Wealth added: “We’ve enjoyed working with the Enjoy team. They have helped us turn our integrated digital marketing strategy from a documented plan into live campaigns, which we’re already seeing encouraging signs from. While there is still plenty to do, a significant amount has been achieved in a relatively short period of time, supported by Enjoy’s expertise and collaborative approach.”
Enjoy Digital’s financial services roster already includes Ageas and Bank of Ireland, supporting the agency’s wider ambition to help businesses improve customer acquisition, engagement and digital performance in regulated sectors.
The announcement comes ahead of Enjoy Digital’s upcoming Technology Trust Gap in Financial Services event, which builds on the agency’s growing experience and independent research in the sector. Drawing on owned consumer insight and the agency’s experience operating across different stages of the financial wellbeing journey, the event will explore how trust, technology and customer expectations are changing and what businesses need to do to respond.
