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Jessops appoints Bring Digital as digital agency partner

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Leading photography retailer Jessops has announced a strategic partnership with performance marketing agency Bring Digital.

The collaboration “aims to scale the business and bolster the brand’s growth in the digital space by leveraging Bring Digital’s expertise in performance marketing.”

Bring Digital will provide Jessops with a comprehensive range of services, including paid search, SEO, affiliates, digital consultancy, and ad tech. The agency’s will use its commercial and strategic eCommerce experience to “unlock both existing and new routes to market, driving the brand’s growth in the highly competitive photography market.”

William Jones, ecommerce director at Jessops, said: “Jessops is thrilled to partner with Bring Digital to strengthen our presence in the digital landscape. We believe their experience and proven track record in performance marketing will be instrumental in expanding our brand and capturing new market opportunities.”

The news comes just weeks after Bring Digital announced they’d been acquired by Dark Matter Commerce to form a collective with technology and development agencies Space48 and Brave The Skies. The combined group’s client list includes Bensons for Beds, Richer Sounds, Cotton Traders, Sports Shoes, Beauty Bay and Fitness First.

Justin Young, CEO of Bring Digital, stated: “We are honoured to be chosen as Jessops’ digital agency partner. Our team is committed to helping Jessops scale its business by implementing innovative strategies across various digital channels.

“We are confident that our expertise in Paid Search, SEO, Affiliates, Digital Consultancy and Ad tech will drive tangible results and contribute to Jessops’ continued success.”

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