Global has named Dara Nasr as Managing Director of its Commercial Outdoor division.
Nasr is set to join the media group at the end of next month, having spent the last 9 months as VP of Global Sales at WeTransfer. He was at Twitter for more than a decade, most of that as Managing Director of Twitter UK, leading its largest international office outside of the United States.
Prior to that he was head of YouTube and Display at Google.
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“I’m delighted to welcome Dara Nasr to Global. Dara combines first class commercial leadership with exceptional expertise in building advertising businesses for some of the world’s biggest media brands,” said Mike Gordon, Chief Commercial Officer of Global.
“Dara’s excellence in scaling teams, combined with a strong track record of driving revenue growth and creating ambitious commercial strategies that deliver results, make him a perfect fit for Global as we continue to invest in our Outdoor division.”
Global is the home of media brands including Capital, Heart, Smooth and Radio X. It’s outdoor division operates across the UK and Europe, including roadside posters, digital screens and Transport for London. It is also the largest airport media owner in the UK, with 12 including Manchester, Aberdeen and Glasgow.
“I’ve admired Global for as long as I can remember. Its market-leading brands, ambitious culture and the strength of its teams make it an incredibly exciting business to join,” said Nasr.
“The opportunity to work in Outdoor – a creative, trusted and buoyant medium – makes this role even more compelling. I feel very privileged to be taking it on and am really looking forward to joining the team.”
Outgoing MD, Chris Forrester is leaving to mentor, coach and develop the next generation of leaders, with a focus on positive mental health and wellbeing for men.
