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Finn lands Protein Works brief

Finn has been appointed as lead communications advisory agency for Cheshire-based protein shake and supplement brand Protein Works.

The agency will provide strategic advisory and communications strategy support for the business, reporting to CEO Laura Keir.

Protein Works is enjoying stunning growth, having delivered a 39.4 per cent jump in turnover, to £42.8 million, for the fiscal year ending 31 August 2023. During this period, Protein Works has welcomed over a quarter of a million new customers in the UK. It is also celebrating a pre-tax profit of £6.5 million in 2023, up from £2.2 million the previous year.

Keir said: “Rich and the team were highly recommended to me and they have not disappointed. Protein Works is in an exciting place and we’re proud to have delivered over a decade of uninterrupted revenue growth. Now is the time to engage with an agency like Finn as we’re very much a business who gets our heads down and focuses on the customer, and as we look to deliver another fiscal year of growth it’s important we begin to share the story we’ve been on, and what’s to come. Finn will help ensure that our strategy and story is effectively communicated to all stakeholders and partners both in and outside the business”.

Rich Rawlins, founder of Finn, added: “Protein Works is a brilliant business with a story that needs to be heard. We are looking forward to helping Laura and her team develop and execute a communications strategy to ensure they are recognised for the unbelievable success they have achieved.”

Finn will develop a communications strategy for Protein Works and deliver corporate, trade and B2B communications for the UK and EU markets.

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