Place marketing agency DS.Emotion has launched a Leeds ‘On the Grid’ page to celebrate hidden gems in the city.
On the Grid is a worldwide initiative created by Hyperakt that provides a collection of city and neighbourhood guides. Designers, artists and creative companies curate the guides and DS.Emotion is working on the Leeds page.
The page will showcase Leeds from the eyes of its locals, using high-quality photography to promote each place. Places featuring in the first publication include independent charcuterie bar Friends of Ham, local landmark Leeds Kirkgate Market, shopping destination Victoria Gate and public realm Park Square.
Matt Button, co-founder of DS.Emotion, said: “As our HQ is in Leeds, we’re in a great position to share our recommendations so readers of the On the Grid page from all over the world can view and experience the city as we do.
“It is a particularly exciting time for Leeds at the moment – with the recent Channel 4 move announcement bringing increased attention to the city and its great offering. We’re looking forward to seeing the city develop and grow over the next few years, and we’ll be right there sharing the latest hot spots on our On the Grid page.”
