Altrincham-based Philosophy PR has been appointed by Cheshire entrepreneur Penny Dee to deliver a series of public relations, marketing and communications campaigns for her brands.
Dee is the owner of the successful DPC Clinic on Stockport Road in Cheadle, at which she and her husband Phil offer a range of permanent make-up treatments, aesthetics, laser and skin therapy. Established for eight years, the beautiful clinic attracts clients from across south Manchester and Cheshire and has plans for growth.
Further complementing the services delivered at the clinic, skin specialist Penny has recently developed her own collection of luxury clinical grade skincare known as SKINGOAL. Created with her own clients in mind and used in her Cheadle clinic, SKINGOAL delivers exceptional transformative results and is now available to other leading aesthetics clinics and consumers across the UK.
More recently, Penny has developed her passion for speaking and writing, launching as a motivational speaker, author and podcaster covering subjects of interest to women today. With her first book, KWEENS Happiness Decoded, Penny is now a fully-fledged author using her perspective based on conversations with thousands of women in her clinic, plus her own life experiences, to offer a fascinating insight into what it means to be a woman today.
With three distinctive brands, Penny was keen to enlist the services of a female-founded public relations agency to raise the profile of each and support and drive future growth.
Dee said: “I wanted to work with a regionally-based boutique public relations consultancy, one that fully understood my goals and what I’d like to achieve. Philosophy PR impressed me presenting an effective and comprehensive communications strategy that will help develop each one of my brands, increasing awareness and ultimately achieving additional sales.”
Director at Philosophy PR, Gemma Carey, added: “We are delighted to be working with Penny, she is an incredibly inspiring woman who has already achieved so much. Entrepreneurial in every sense and very switched on, she wants to continue to achieve so much more.”
