Are you a marketer working for a brand that actively targets the over-55s? We’d love to hear from you.
At Prolific North, we’re working on an upcoming editorial project exploring how brands are engaging with the over-55 audience – and we’re looking to speak to marketers who know this audience inside out.
The over-55s are a hugely important and increasingly influential consumer group, but how they want to be reached, what motivates them and the way brands talk to them is changing.
We’re interested in hearing from brands across sectors – whether you’re working in travel, finance, retail, health and wellbeing, automotive, food and drink, technology, leisure, home and lifestyle, or something completely different.
We want to hear about what you’re doing differently, the challenges you’re navigating and what you’ve learned from marketing to this audience.
Could you be involved?
We’re looking to connect with brand-side marketers and advertising decision-makers who have insight into reaching the over-55s.
If that’s you – or you work with a brand that fits the bill – drop me a message. We’d love to tell you a little more about the project and explore how you could be involved.
Get in touch with Head of Events and Marketing, [email protected] to find out more.
