More than 7.1 million people in the UK listen to podcasts each week. That’s one in eight people, according to Ofcom research, and numbers are increasing.
With more and more people wanting content in the form of podcasts, how is your business taking advantage? And how do you integrate podcasting in your marketing strategy?
Our resident podcasting expert, Kate Cocker shares more on how to approach integrating podcasting in your marketing efforts.
