Liverpool-based Poke Marketing has secured three new client briefs spanning hospitality, charity and heritage.
The fast-growing agency has been appointed by restaurant group P&D Group, Claire House Children’s Hospice and Port Sunlight Village Trust.
Poke Marketing director Andrew Binns said the ‘projects reflect a strong start to the year and the agency’s continued focus on strategy-led, collaborative work that delivers real impact.’ He said: “With momentum already building, Poke Marketing looks set for another standout year, partnering with ambitious organisations across Liverpool City Region and beyond.”
READ MORE: Lancashire agency ‘delighted’ after winning seven-way pitch as it adds three new clients
For Liverpool-based P&D Group, Poke is leading on strategic positioning across its portfolio, including Panoramic, the Italian Quarter and Il Forno, which is set to relaunch as Botanico later this month.
Working with owners The Cillo Family, the brief focuses on developing a unifying narrative around an “Italian Experience”, while allowing each venue to reflect different elements of Italian culture and lifestyle, adapted for a Liverpool audience.
The agency is also supporting Claire House Children’s Hospice as it develops plans for a second hospice at its West Derby site. Poke will lead on messaging and campaign strategy around the proposed development, which aims to expand support for seriously ill babies, children and young adults across the city. The charity selected Poke based on its experience working with Liverpool audiences and its previous projects with organisations including Alder Hey Children’s Hospital, Knowsley Safari Park and Liverpool Cathedral.
Completing the trio of wins, Poke has been appointed by Port Sunlight Village Trust following a competitive pitch process to carry out a full brand review and refresh. The work will focus on balancing the village’s heritage and community identity with its future ambitions as a visitor destination, drawing on the agency’s experience in placemaking and destination branding.
