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“No-bullshit approach” pays off as Lancashire agency secures major wins


KW Digital has picked up a series of new briefs from clients including ArrivaClick, Pizza Hut and Chill Factore.

Founded by Rachel Wilson in 2015, the Lancashire agency has grown rapidly in 2019 so far, increasing headcount from 14 to 19.

ArrivaClick (part of Arriva Bus) has appointed the agency to manage all paid channels across its UK operating zones.

It will also be leading SEO and paid advertising for Pizza Hut, and has been tasked with driving sales via SEO and paid advertising by Chill Factore.

KW Digital started life in the manufacturing and engineering sector, with clients including IMI Precision, Bürkert Fluid Controls Systems and Parker Hannifin.

Now the agency is expanding across leisure, financial, professional, retail and service sectors.

Founding Director, Rachel Wilson, said: “Our approach is pretty simple – we’re geeks and proud of it. We demystify the whole dark art of SEO with a really down-to-earth, analytical, no-bullshit approach that seems to be refreshing to clients. We like to do things with total transparency and with maximum ROI in mind for clients, and it’s working for us.”

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