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K2L lands prime time Gordon Ramsay TV slot

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Salford-based digital marketing and creative agency K2L has been appointed as the creative force behind the packaging for contestants competing in this Thursday’s episode of Gordon Ramsay’s Future Food Stars.

The Apprentice-style TV series features Ramsay seeking out the country’s most exciting new food business, with twelve up-and-coming food and drink entrepreneurs vying for a £150,000 investment into their business from the expletive-happy celebrity chef and restaurateur’s own pocket.

For this week’s episode, Ramsay tasked contestants with the challenge of creating a concept for a healthy meal on-the-go, which K2L then brought to life with branded packaging designs for three teams.

Scott Kennedy, managing director at K2L said the feedback from Ramsay’s production company Studio Ramsay had been “positve”, and added: “We were delighted to be chosen for this exciting collaboration with Studio Ramsay and look forward to the seeing our designs come to life on screen.”

Catch the latest episode of Gordon Ramsay’s Future Food Stars on Thursday April 13 at 9:00pm, on BBC One and BBC iPlayer, with new episodes each Thursday.

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