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Jen Spence Production supplies extensive photo and video content for Childs Farm brand refresh


Independent Yorkshire production agency Jen Spence Production has delivered brand lifestyle, studio, and video content for Childs Farm’s 2023 brand refresh.

Childs Farm were looking to update their brand lifestyle imagery, for use across all touchpoints – web, social, POS, print and third party stockist channels. The brief was to capture the reality of parenting and the special bonding moments that take place through bath time, baby massage and bedtime.

The five-day location shoot, with two teams shooting video and stills simultaneously for maximum effectiveness, took place in Roundhay, Leeds.

Jen Spence Production delivered full-service end-to-end production with deliverable assets of 129 retouched lifestyle images, nine short-form brand videos and three long-form brand videos in just eight weeks.

Childs Farm’s rebrand

Jen Spence, executive producer and owner of Jen Spence Production, said: “It was a dream to produce this campaign for Childs Farm. We totally excelled ourselves on the delivery timeframe with just two weeks preproduction time to concept, cast and licence 20 models, including all pre-production processes. There really is so much power in being a ‘micro’ independent production agency”

Katie Hunt, global head of sales and marketing, Childs Farm, added: “What a pleasure it is working with Jen and her team. Such a creative, fast paced and affordable solution to our content needs. Jen has brought one of our biggest brand launches to life. Five stars all the way.”

Childs Farm is a PZ Cussons brand and among the UK’s favourite baby & child toiletries brands.

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