ilk has won a competitive pitch to work with broadband provider, ITS Technology Group.
The Leeds agency will work across web development, branding and design, PR and paid social.
Its new campaign was initially trialled in Burnley, with a website landing page and advertising and PR targeting commuters within the area.
“As a creative integrated agency, we’re always on the lookout for fully integrated clients that tap into the different skill sets of our departments,” said Nev Ridley, Managing Director at ilk Agency.
“That’s why we were so pleased to have won ITS and be able to support it with the regional launch of its new broadband network, for Burnley itself, as well as the wider areas that we’re currently supporting.”
It will now be rolled out wider to include Sheffield, Manchester, Nottingham and Bristol.
“This was a really exciting campaign for us, using our activity within Burnley as a trial period, and also as market-warming activity with our coalition partners on board,” added Andie Walton, Head of Marketing at ITS Technology Group.
“To run this trial campaign at a regional level in line with the launch of our new Faster Britain network was a great method to identify successful approaches, and we’re excited to continue our work with ilk Agency across our current focus areas, whilst looking to expand our offering further across the country.”
