Sheffield games company, Team Cooper, has rebranded to Peek & Poke.
The studio explained that the move reflected changing times and they enlisted fellow Sheffield agency, Born+Raised to carry out the work.
“Peek & Poke channel their blend of technical expertise and bold creative to make games that unite businesses and people. The new brand brings all this to the fore in a playful, engaging and memorable identity that’s chock-full of character,” explained Marianne MacKenzie, Account Director at Born + Raised.
MacKenzie added that their brief was to deliver a new brand identity and website, focussing on the “emotional connections that games offer”, whilst keeping the playful nature of the original Team Cooper brand.
