York-based global mobile data specialist Cellhire is preparing to provide connectivity to media and other attendees at the FIFA Women’s World Cup in Australia and New Zealand and France Rugby World Cup in 2023.
The next sporting challenges follow a successful outing at the Qatar FIFA World Cup 2022, where Cellhire provided over 5,000 mobile connections to global public and commercial tv and radio, online-streaming broadcasters and press agencies. The company utilised a combination of large data bundles on Cellhire SIM cards, mobile hotspots, smartphones and other value-added telecoms services to coordinate World Cup operations in an effective and secure manner on the local Ooredoo 5G network.
Cellhire group chief operating officer Tim Taylor said: “Establishing a strong partnership with the leading mobile network in Qatar, Ooredoo, before the World Cup, helped us to provide a high quality and seamless service to our clients during the event. The relationship was not only important for clients attending the FIFA World Cup Qatar 2022 but for our core global connectivity business.”
Cellhire is the preferred supplier of mobile data and M2M and IoT connectivity for clients involved in major events around the world, and it is now preparing to provide similar services at the FIFA Women’s World Cup from July and the Rugby World Cup from September.
Looking further ahead, the company will also be providing mobile services to the Paris 2024 Olympic and Paralympic Games, where the company has a long-standing relationship with the French Mobile Network Operator Orange and with whom Cellhire operates as a Full MVNO.
Taylor added: “We have an excellent track record in the international sports and entertainment fields for providing data connections and mobile telecom solutions through the close relationships we have with network providers around the world. We have provided many tens of thousands of connections at major events, such as Olympic, Paralympic and Winter Olympic Games, FIFA World Cups, UEFA Euro Finals, Commonwealth Games and the Tour de France. These connections enable the media to have reliable and secure data connections to report and live-broadcast to their audiences.”
