Subscribe to the daily newsletter.

Amazon and THG to upskill 100 under-represented tech learners a year with full rollout of pilot scheme


Ingenuity, the complete commerce division of THG plc, is working with Amazon Web Services (AWS) to establish an ongoing commerce and technology upskilling programme across the Northwest of England following the completion of an initial pilot.

The localised initiative aims to provide opportunities for underprivileged and under-represented individuals of any age to kickstart their careers in the fields of commerce and technology.

Ingenuity’s Fundamentals of ecommerce Programme is a comprehensive two-week training course that is available as an additional offering, following learners’ completion of AWS re/Start, a free cohort-based workforce-development programme that helps unemployed and underemployed individuals build cloud computing skills and launch cloud careers.

As part of the Fundamentals of ecommerce Programme pilot, individuals were given the opportunity to enrol in Ingenuity’s training course, with 20 applicants admitted. To mark the milestone, Ingenuity celebrated the achievements of programme learners with a private graduation ceremony at the Manchester campus.

Ingenuity now intends for the Fundamentals of ecommerce Programme course to be rolled out on an ongoing basis in 2024, covering a wide array of subjects, including data and analytics, digital marketing, fulfilment and operations, trading and merchandising, project management, user experience (UX) and design, and essential soft skills training in areas including communication, management, leadership and adaptive thinking.

The new programme aims to pave the way for a promising future of commerce and technology talent whilst also providing essential upskilling in core ecommerce capabilities. Following the successful pilot phase, Ingenuity will officially launch the extension course throughout 2024 with the goal of upskilling approximately 100 learners each year, with the support of AWS.

Vivek Ganotra, CEO of Ingenuity, commented: “We are delighted to work alongside AWS to empower the local community through the next stage of their careers.

“Drawing our candidate pool from AWS re/Start graduates guarantees resilient and technically skilled individuals who have already built solid foundations of cloud, Python and Linux knowledge, positioning them to make a truly transformative impact in the tech industry. The programme is designed as a hybrid learning experience, incorporating remote learning alongside in- person training at Ingenuity’s prestigious tech campus in Manchester to give learners the best experience.”

Joe Carroll, general manager, digital native businesses EMEA at Amazon Web Services said: “We are excited to support Ingenuity to launch the Fundamentals of ecommerce Programme that provides an opportunity for AWS re/Start graduates to hone their skills in commerce and technology.

“At AWS, we’re committed to creating the conditions for all UK organisations to be global leaders in technology. This new programme will play an important role in helping to address the digital skills gap, ensuring that retail organisations can take full advantage of the cloud.”

Subscribe to the Prolific North Daily Newsletter Today!

Want all the latest content from Prolific North delivered direct to your inbox daily? Of course you do!

Related News