Manchester advertising agency Access has been appointed as digital marketing partner for global SaaS technology company SmartFocus.
Access will redevelop the www.smartfocus.com website to communicate the benefits of its real-time interaction management software, The Message Cloud.
Access was appointed by SmartFocus following a comprehensive pitch; although the agency had already delivered a campaign microsite for Smart Focus’ collaboration with Econsultancy, www.marketingpainpoints.com
Mark Hope, digital director at Access, said: “SmartFocus’ approach to the pitch and ambition to develop something sector leading is something we are really excited to be a part of.”
The new website will provide flexible content management tools and will also deliver a personalised content experience for site visitors, utilising The Message Cloud’s technology to demonstrate its capabilities.