Altrincham’s Rumpus PR has achieved B Corp Certification with a score of 96.4, joining a world-wide movement to change the global economy to benefit all people, communities and the planet.
Rumpus PR’s impressive score aligns it with a select group of top-scoring B Corp companies committed to the movement.
A YouGov study in March highlighted Manchester as something of a hotbed for B Corp activity, with 29 certified companies at the time, a number it expected to double by the end of the year. Rumpus is the latest to work on upping the numbers, following hot on the heels of Magnetic, who announced their certification last week.
There are more than 6,000 B Corps globally, with circa 1,200 based in the UK. The movement has become one of the fastest-growing communities of sustainable businesses in the world.
Beyond a certification, Rumpus PR is now a part of the campaign led by B Corp awarding body, B Lab, to put pressure on the government to amend Section 172 of the Companies Act 2006. This would make businesses legally obligated to operate in a manner that benefits the environment, communities, customers, suppliers, and employees.
Owner and director of Rumpus, Paul Evans, said: “As a business, we have a responsibility to do the right thing, not just for us and our team but for our stakeholders, communities and the environment. We are pleased to be able to lead by example and spread the word to encourage other agencies to join this crucial movement.”
As part of its B Corp commitment, Rumpus PR has signed up for four UN Sustainable Development Goals, covering; ‘good health and wellbeing’, ‘decent work and economic growth’, ‘reduced inequalities’ and ‘climate action’. This shared blueprint allows Rumpus PR to benchmark its objectives in line with businesses around the world.
As well as demonstrating its commitment through policy and governance, the 12-month journey to B Corp has seen the Rumpus team dedicate time to initiatives designed to support inclusion and social value.
Among its community efforts, Rumpus PR established Young Altrincham Professionals (YAP), a non-profit inclusive, social, and accessible network that supports like-minded young professionals in the local area. YAP holds networking and educational events that inspire the next generation of business leaders.
The introduction of Rumpus PR’s own EDI programme, B LONG, has seen the team partake in quarterly workshops, designed to establish a collective roadmap to inclusivity. Aimed to deliver, monitor and improve equity, diversity and inclusion, B LONG represents the agency’s commitment to ensuring all of its actions, outputs and processes provide everyone with a sense of belonging.
The team has raised money for Manchester Childrens Hospital by taking part in Manchester’s Great Run, as well as walking a combined 800 miles for Mind. A collective 60 volunteering hours – so far this year – have been dedicated to a range of causes from musical therapy sessions for the elderly, CV writing workshops with prisoners and tackling loneliness for stroke victims to supporting LGBTQ+ charity, Pride in Leadership, with social content.
Evans added: “We understand that the journey to becoming a better business is ongoing and we’re just getting started. B Corp isn’t something that we’re doing alongside our day job, it shapes the entirety of our business, from the content that we write, to the businesses we work with and the future direction of the agency.”
Rumpus PR was launched in 2003 by Evans and Gareth Clements. Its team of eight works to deliver PR and content for clients across a range of sectors, including built environment, hygiene, renewables, professional services and manufacturing.
