Less than two weeks until the next PPC-focused Prolific Training course
The PPC 101 Prolific Training course for those looking to improve their digital marketing skills is fast approaching.
Taking place on Wednesday, November 6th, PPC 101 is part of a trio of training courses that are designed to collectively enhance attendees' knowledge and skills and give them usable techniques to take back to their own companies.
The course leader for PPC 101 will be Ethan Giles, Senior Operations Manager at novi.digital, a data-driven psychology-focused digital marketing agency.
This course will challenge attendees to think about how PPC can complement your overall strategy. They will learn how to evaluate and fine-tune their own PPC campaigns to improve click-through and conversion rates, as well as reviewing and expanding search term set to maximise performance.
The interactive one-day course, lasting from 9.30am until roughly 4.30pm, will systematically take attendees through how to develop and execute a successful PPC strategy.
Ethan Giles is also the tutor behind the SEO 101 and Google Analytics 101 Prolific Training courses. One of the SEO 101 attendees described his session as "clear course learning" which proved "beneficial to understanding the importance of SEO and the free tools demonstrated".
Lunch, teas and coffees will be provided on the day and attendees should bring a laptop so that they can learn how to use the online tools mentioned on the day.
The course is priced at £299+ VAT and will take place at the Prolific North offices in Accelerate Places, 101 Princess Street, Manchester M1 6DD.