Music is behind a new campaign to raise awareness of The Christie Charity.
The creative focuses on the importance of fundraising for the charity and how many of the services provided by the world-renowned cancer hospital would not be possible without donations.
“The Christie charity supports a world class cancer centre on our doorstep carrying out vital work every day,” said Lowri Evans, Senior Creative, Music.
“Music has worked with The Christie charity for over 10 years and we are proud to be able to tell those stories in this campaign to raise awareness of this incredible place.“
The out of home campaign will run across the region from today, on digital billboards in Manchester city centre and surrounding roads. It will also be on bus-sides and in local media. Social media and regional radio is also being used.
Patients, doctors, family members, fundraisers, and volunteers all feature alongside the copy.
