VELVET Film Productions’ latest project with Vodafone Egypt has been a resounding success, with the the film clocking up 68m YouTube views since it launched in the crucial Ramadan viewing window.
The project features Liverpool star and Egypt national team captain Mo Salah and was shot across various locations including Cheshire and the famous Salah mural at Liverpool’s Anfield Stadium.
The campaign showcases Vodafone’s latest connectivity technology, and features Liverpool star Salah’s family alongside him.
In the film we see Salah and his wife Magi meeting as children in Cairo and follow their journey through a montage of family moments leading to their life in North West England.