Leeds- and London-based tech marketing agency Fox Agency has delivered the launch of a new brand for Beyond Now, an ecosystem orchestration and digital platform provider.
It began the rebranding process following an MBO of Beyond Now from BearingPoint in November 2021, having formerly worked on the creation of Beyond Now’s industry podcast Accelerators, which featured guests from companies like Vodafone and Lumen.
Fox Agency has created a new name, logo, visual identity and set of values for the brand, which intends to create opportunities for customers through ecosystem collaboration powering business growth.
From now, Fox will continue its work with Beyond Now to drive opportunity within the telecoms and tech markets, strengthening its proposition and driving brand awareness.
Michal Harris, Head of Marketing at Beyond Now, said: “Our relaunch not only symbolises Beyond Now’s position as an independent technology company but also our vision to support our customer journeys as they evolve and grow their business.
“Fox Agency is the perfect partner to illustrate our vision, and the team’s hard work has delivered great results and fantastic feedback.”
Nelson McConnell, Director of Brand Strategy & Creative at Fox Agency, added: “Beyond Now’s forward-thinking work in partner ecosystem collaboration aligns completely with our global B2B tech focus.
“We plan to build on the momentum created by the launch activity and apply our integrated approach to present Beyond Now as a major player in the digital platform market.”