A look back at 2021’s Digital City Festival, a meeting point for global businesses and thought leaders
Two weeks of top-quality digital events came to a close on Friday, April 23rd, as Digital City Festival finished for another year having seen huge success once again.
All the content that was broadcast at the event series - plus the opportunity to engage with global companies at the dedicated exhibition showcase - remains available on the Digital City Network, which hosted it all.
Register now to enjoy the fortnight of activity once again, rewatching talks and panels from leading industry figures and making the most of everything else on the network.
Thousands of highly engaged digital professionals attended the events throughout the two weeks to hear talks and panels covering tech, marketing, eCommerce, media, culture and more.
The festival began with an official welcome event hosted by Professor Andy Miah on April 12th, broadcast live from the studio in MediaCityUK. As well as Miah, there were addresses from Festival Director Martyn Collins and MediaCityUK MD Stephen Wild, as well as figures from Headline Partners BJSS and Dept.
This was followed by a stunning audio-visual set from the famous DJ Woody, whose performance at the Digital City Festival launch event kicked off new ethical streaming platform StreamGM.
The following day, the full programme of exciting content got underway. The first talk of the series, hosted by Business Growth Hub and featuring Katy Leeson, focused on the digital transformation journey taken by Greater Manchester so far. Tuesday also featured figures from Manifest discussing their recent campaign with Tommee Tippee alongside the brand’s Global Campaign and Content Manager.
The next day featured a keynote directly from the USA, in which Grindr’s Andy Kraut talked about how to reach the LGBTQ+ community authentically, and not just do the bare minimum.
Other picks from the first week of Digital City Festival 2021 included:
- United We Stream and the legacy of lockdown streaming
- Top 5 social trends for 2021 from Hootsuite
- Accelerating brands at the intersection of culture, content, data and tech by iProspect
- Manchester's Popular Music - Digitising Histories
- CISCO on the smart to digital city evolution
- Growing a Digital Business Using Space Technology and Data
Not to mention this year’s Digital City Awards - hosted by presenter Gavin Ramjaun, live from the MediaCityUK studio.
The second week of the festival was also filled with engaging and important content - not least Tech Nation’s discussion on growing a more diverse business hosted by Jem Henderson. The same day saw GMCA host a vital panel on cyber security and a global pandemic.
MiQ hosted a panel on innovation through insight on Tuesday afternoon, in conversation with The Hut Group. The same day featured MIDAS’s panel on how fintech is reflecting changing consumer behaviour.
Other highlights from the second week:
- The acceleration of digital health innovations in Manchester
- A panel on immersive entertainment from MediaCityUK, dock10, and HOST
- Fixing the digital divide in Greater Manchester and beyond
- Understanding the value of the digital audience hosted by Badger & Combes
- Empowering female entrepreneurs through FreelanceHER 100
The event series was closed at a round-up hosted by The Presenter Coach Kate Cocker, who ran over some of the best bits from the fortnight, before an address from the Digital Infrastructure Minister, Matt Warman MP.
Digital City Festival, in a truly digital form, was a hit in the digital community, and attracted attendees from far and wide to learn, connect and collaborate on the Digital City Network - which remains open now.
Visit the Digital City Festival website to register or log in, and relive some of the best bits of the festival.