News

At Prolific North, we cover all the essential news and updates surrounding media, marketing, and the creative sectors. From digital to broadcasting, and print to publishing, we are proud to keep our readers up to date with all the marketing news in the North of England and Scotland.

A digital marketing conference will bring together industry leaders from Google, o2, Expedia and MoneySupermarket.com when it takes place in Liverpool in March. Inbound Marketing UK 2013, organised by Liverpool agency Ph.Creative, will feature a keynote address by Expedia’s inbound marketing director, Martin MacDonald.

York’s The Beautiful Meme has revealed the new brand identity it has created for the English National Ballet. The agency was appointed last year following the arrival of ENB’s new artistic director, the world-renowned dancer, Tamara Rojo.

Manchester United have confirmed their third international sponsor within the space of three days. On Tuesday Wahaha became its first official soft drinks partner in China, then China Construction Bank signed up to hold the exclusive rights to produce China's official Manchester United branded credit card and today? Well today the Reds have announced a 3 year deal with Japanese paint manufacturer Kansai.

Up to a hundred women are being invited to a newcomers digital session at The Sharp Project in East Manchester as part of International Women’s Day. The women are likely to come from a variety of backgrounds including colleges, job centres, career changers and mums re-entering the world of work. Over the course of the day they’ll learn about the digital sector, what employment opportunities exist and how to sign up.

Freshfield in Preston has appointed digital marketing specialist Andy Butler as it aims to expand its full service offering.

The BBC is advertising for a new controller of BBC Radio 5 Live, following the fall-out from the Lord McAlpine Newsnight investigation which forced the previous controller, Adrian van Klaveren, to step down. Based at MediaCityUK, the controller will report directly to Peter Salmon and take “creative, editorial and managerial responsibility” for running 5 Live.

Manchester’s Tangerine PR has restructured its senior team with the appointment of Mary Harding. The former senior account director at M&C Saatchi Sport and Entertainment will take up the role of managing director of Tangerine’s consumer division with immediate effect.

Active Profile has been awarded the public relations and marketing contract for the £113m regeneration of the Brunswick area of Manchester. S4B, the consortium appointed to manage and deliver the project appointed Active Profile following a 5-way competitive pitch.

Andrew Lodge, the former Barnsley Chronicle sports editor has pleaded guilty to a charge of fraudulently claiming almost £500 in mileage costs. A district judge heard that Lodge, who’d been at the paper for 25 years, had submitted mileage claims for covering Barnsley’s away games, even though he actually took a supporters’ bus.

McCann Manchester has beaten more than 500 other McCann offices worldwide to be named the Group’s global agency of the year. The internal awards recognise excellence across 10 categories and is open to all agencies within the Group.

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