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“Transparency” key as Pukka Herbs turns to Glass


Pukka Herbs has appointed a new digital marketing agency to enhance its online visibility.

The herbal tea and supplement brand has turned to Newcastle’s Glass Digital, which says that it prides itself on the “transparency” of how its team delivers ROI.

“It’s important that everything we do at Pukka comes from a place of honesty and integrity,” explained Mark Benjamin, Global Digital Lead at Pukka Herbs.

“We appreciated Glass Digital’s transparency principle, and they demonstrated a clear understanding of Pukka and what we aim to achieve with digital marketing. We look forward to seeing what innovative, creative, and performance-driven strategies they can deliver.”

Glass Digital will be working across technical SEO, content writing and outreach.

“Not only is onboarding Pukka great news professionally, but for the many tea-drinkers and the health-, wellbeing-, and sustainability-conscious among our number, this is a fantastic opportunity to work on some campaigns that are close to our hearts. We can’t wait to get started!” added Jonathan Birch, Creative Director at Glass Digital.

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