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Prolific North’s Digital Marketing Skills training moves online

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Taking place across five 90-minute remote sessions in May, our Digital Marketing Skills training led by Ethan Giles of novi.digital is back!

The popular training course, which previously took place over the course of two full days in past iterations, covers the effective utilisation of SEO, PPC and Google Analytics to push forward your digital marketing.

Even at this time, there are strategies that could help your business online – whether it’s launching a PPC campaign to reach certain potential clients who are still engaged and searching for your services, or working on your SEO for long-term returns once lockdown is over.

That’s why the Digital Marketing Skills training programme has been converted into an online course to help professionals develop new and practical skills during lockdown.

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The course kicks off on Monday, May 18th for a 90-minute session starting at 2pm, with another each day until Friday, May 22nd. Starting with the fundamentals of SEO, the course will cover how both it and PPC can be used effectively, before turning to measurement using Google Analytics and the implementation of a coordinated strategy.

The course is led once again by Senior Operations Manager of London- and Lancaster-based digital marketing specialist novi.digital, Ethan Giles. Whether you’re a marketing professional, manager or company owner, it will empower you with the skills to understand what’s working and what isn’t when it comes to web strategies.


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Learn more about the five-part training course, meet the trainer, and learn how it can benefit you.

See the full agenda for Digital Marketing Strategy


Once the five sessions are complete, you’ll take away the ability to use data to create cost-effective digital marketing campaigns, use Google Analytics, manage your site’s SEO, create and manage PPC campaigns, and understand your audience.

The course will also offer you the opportunity to communicate directly with Giles, a digital marketing specialist who can answer your personal questions about campaigns you are working on, or past projects.

Tickets are available now, with early birds available until April 30th.

Book your place on the training course now for the opportunity to learn in detail about promoting your business effectively and successfully online, and join us from your own home to get the inside track on SEO, PPC and Analytics.

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