Everton FC announces ‘$EFC’ collectible digital asset
Everton Football Club has announced it is to launch a new digital asset for fans.
The $EFC Fan Token is the result of a partnership with Chiliz and its blockchain-based Socios app, which allows fans to collect the digital asset.
The club joins the likes of FC Barcelona, Juventus, AC Milan, Atlético Madrid, Manchester City, and Arsenal, as well as a number of teams from F1, NBA, esports and cricket in launching its own token.
Holders of the token will have the chance to have a say on Club initiatives by taking part in interactive polls that will run throughout the season.
Fans will also gain access to Everton-based content and in Everton-themed games, competitions and quizzes, with real-life and digital Everton awards, benefits and experiences offered to those involved.
Tokens will be made available to existing Everton Season Ticket, Hospitality and Official Members for free for a limited time.
Alan McTavish, Commercial Director at Everton, said: “We are delighted to welcome Socios.com to the Everton Family in an innovative partnership that will help bring our global fanbase even closer to the club they love.”
Alexandre Dreyfus, CEO of Chiliz and Socios.com, added: “I’m delighted to welcome Everton on board as our third Premier League partner and can’t wait to bring our shared ideas to life.”