Credit: Thomas Johansson / FEI via Action Images
Tall, the Leeds based Digital Creative agency, has been appointed by the FEI (The International Federation for Equestrian Sports or Fédération Équestre Internationale) to work alongside its internal team and other agencies to provide a range of creative and design services.
It represents the firm’s first international business win.
Tall will be collaborating closely with the FEI to develop campaigns that will support some of the most important events in the international equestrian calendar. This includes creative concepts for campaign activity for use across a variety of online and offline channels, through to UX design and development of web-specific communications.
The FEI is the international governing body for all horse sporting events held across different equestrian and para-equestrian disciplines including Dressage, Jumping and Events. It represents 133 national federations and presides over thousands of annual events and nearly 100,000 registered riders and horses.
Richard Johnson, Director of Corporate Communications at the FEI, said: “As an international sporting governing body we are always looking for something special in our creative support. As we continue to develop new creative campaigns we count Tall as a valued member of our small rota of international agencies.”
