Leeds-based digital marketing agency Epiphany, claims it is the first in the UK to invest in the Google education initiative ‘Squared Online’.
The Squared Online Certificate in Digital Marketing Qualification is led by Google and e-Learning experts Home Learning College.
The agency is sending 20 members of its 140 strong team through the programme next year.
CEO Rob Shaw said, “Recruiting and retaining exceptional people is at the core of our business. Our significant investment in Squared is part of our commitment to our staff, helping them to develop their careers and giving our clients access to a plentiful pool of digital expertise.
“It’s rare to find a marketing education initiative that fits our business needs so perfectly, giving our people the tools and knowledge to recognise emerging opportunities in digital marketing”.
The digital marketing course is taught online over six months and features high profile guest speakers such as Sir John Hegarty and Ogilvy’s Rory Sutherland.
Epiphany’s team will progress with a post-graduate level certificate endorsed by Google and certified by the IPA.