High street jewellery brand, Ramsdens, has brought in Salience to handle SEO for its e-commerce site.
The Chester agency will be focusing on content and user experience across the website.
“We’re excited to begin this journey and look forward to working with Salience to take the authority we have on the high street and use it to grow the digital side of the business into a real player in the e-commerce space,” stated Jack Jahan, Head of Ecommerce at Ramsdens.
“There is a lot of competition out there but we’re confident that with increased visibility Ramsdens can become the natural option for customers looking for new and pre-owned jewellery and luxury watches online.”
Salience has grown from 22 to 29 staff in the last 12 months, with new clients Porcelanosa and Dyslexia Canada.
“Ramsdens are an absolute giant on the High Street throughout the UK. Their first store opened in Stockton-on-Tees in 1987 and they now have over 150 branches across England, Scotland and Wales. They absolutely understand the importance of trading on that bricks and mortar brand equity in the online space,” said Brett Janes, Director at Salience.
“With such a strong platform to build on, we’re delighted to play a key part of their wider digital strategy, increasing traffic and visibility for their e-commerce site.”
