Newcastle-based healthcare marketing communications agency, Onyx Health, has appointmented a of a new head of medical education.
Sarah Seilly joins Onyx Health from Olympus Medical where, as lead clinical education specialist, she orchestrated multiplatform programmes in collaboration with clinicians, optimising patient outcomes through innovative educational initiatives.
The strategic addition to Onyx’s team reflects its commitment to setting the stage for a transformative period in the medical education market, and further strengthening its foothold in the healthcare industry.
With Seilly at the helm of its medical education offering, the agency is poised to pave the way for a more connected and responsive future in healthcare education. Leveraging Onyx Health’s deep-rooted expertise in omnichannel for healthcare communications, Sarah’s appointment will enable the agency to introduce a new dimension of synergy between educational content delivery and the diverse channels available in today’s digital landscape.
Seilly began her career as a nurse, and her passion for healthcare led her to specialise as a nurse advisor in the field of Urology, where she garnered a deep understanding of the intersection of medical practice and patient care. Her journey then took a turn towards sales, where her aptitude for cultivating relationships led to the development of a robust customer portfolio. This achievement transitioned her into a role supporting sales training and mentoring new colleagues.
Seilly said: “Medical education is an ongoing journey and one that will continue to evolve through innovative and immersive offerings in the future. To meet the changing needs of a healthcare sector characterised by a reduced workforce and healthcare professionals with limited time, educational content must be accessible 24/7 on multiple platforms to enhance confidence, knowledge, safety, and career progression.
“Collaboration with clinicians will be instrumental in achieving our clients’ business objectives, furthering product education and making a tangible impact on the lives of patients. As we further develop our team’s expertise, we’ll focus on gaining invaluable insights through direct interaction with healthcare professionals and key opinion leaders to tailor educational strategies”.
Onyx MD Trevor Pill added: “We’re confident we can leverage the power of omnichannel communication to create a seamless and dynamic medical education experience for healthcare professionals and medical students.
“Our approach will involve utilising a blend of traditional and digital platforms to ensure that the transfer of knowledge is engaging, accessible, and tailored to meet the diverse needs of healthcare professionals”.
