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Onstate makes three new appointments

Onstate's Joel Pearl and Mark Skeet

Leeds-based ecommerce agency Onstate has expanded its team with the appointment of three new staff members.

Pivoting to become a Shopify Plus partner back in 2019 has enabled Onstate to shift focus on becoming a full-service ecommerce agency. The offering of digital marketing services to supplement design and development has seen the agency grow and require a larger team to deliver marketing strategies, alongside enhancing their technical capabilities.

This has led to the need for new recruits as the agency onboard more clients with a more varied remit. Latest recruit, Mark Skeet, has been appointed as head of technology and operations to help assist and manage new and ongoing projects. With a rich history in IT, software development, DevOps and people management, Skeet brings lots of relevant expertise to the team, having joined from The 55 Group in Hull.

Alongside the technical growth of the agency, Onstate has also invested in their digital marketing offering with the appointment of two new hires, as they look to gain a foldhold in the Shopify space as the go-to wrap-around ecommerce agency.

Simon Jones joins as digital marketing manager following his spell at Shropshire-based agency The Web Orchard. Jones’ knowledge from his roles in digital marketing has already been instrumental in delivering successful PPC and SEO strategies as well as informative data analysis for a raft of Onstate clients.

In addition to Jones joining the business, Onstate has also recruited Joel Peart in the role of content manager to assist clients with their organic strategies. Peart previously held the role as marketing and events manager at a stately home in East Yorkshire, and prior to that spent five years co-running Hull-based agency The Northern Foundry.

Rich Day, co-founder and creative director, said: “Onstate is an ecommerce specialist, first and foremost. Whilst we pride ourselves on the design and performant sites we create, we are now able to support clients from the outset and throughout their journey with ongoing digital marketing solutions. We want to be the go-to ecommerce agency for brands and retailers that want growth and need support in the areas of design, web development, CRO, data analysis and digital marketing services.”

The Leeds-based outfit are now looking forward to the remainder of 2022 with new team members in place and new clients on the horizon.

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