Online HR and recruitment firm, Technically Compatible has undergone a full rebrand to support its global expansion.
The Sunderland firm has renamed as Tungl – the Icelandic word for moon.
“As the business has developed, we felt that – with so many exciting advancements – it was a perfect juncture to consider whether our name and identity still reflected the ambition and dynamism of the business, and it seemed the perfect time to change,” explained CEO Mike Rohan.
“Tungl translates to moon in ancient Nordic, and as we’re in the business of helping clients and individuals shine, there’s a rather abstract connection, that just felt right.
“We’re really excited to use this new brand to continue to build the business, and I look forward to seeing the reaction we get to it. The feedback so far has been great – it represents a bold new period for the business.”
The company currently operates in more than 40 countries, including the Philippines, the US and Australia.
Rohan said that they now had plans to double their customer base and more than double revenues over the next 12 months.
“Having attracted two rounds of funding to help us scale up, we believe that we’re on an upward trajectory, and it is important that we have an identity to enable and support that,” added chair, Ross Miller.
“A rebrand sends an unmistakeable statement to clients and to prospective clients about how the business has evolved. We really feel that we are entering an exciting new chapter in the company’s development, taking all the positives from the last five years and enhancing our service further to delight our customers and deliver an even greater return on investment. It’s an exciting time for the business.”