Manc Frank and OppoSuits: An eccentric marriage made in heaven
Manc Frank has been retained as the UK PR agency for Dutch clothing company OppoSuits.
The Manchester agency has been brought on board to drive brand visibility and engagement for the ‘premium eccentric’ suit creators and will manage all brand activation, proactive media relations and influencer campaigns.
OppoSuits was founded in Amsterdam by Jasper Castelein, Jelle van der Zwet and Guus Bakker in 2012 and has operations in the UK and US.
After starting with an orange suit for Dutch soccer fans in 2012, OppoSuits' collection has expanded to more than 30 designs and is being sold in more than 1,100 stores across Europe, the United States and Canada.
Guus Bakker, Co-Founder and Director of OppoSuits, said: “We have never been more ready to take on a year as we are right now. After an invigorating and exciting Christmas, we know exactly what we want to achieve this year and are confident that Frank can help us achieve this.
“We literally have a suit for every occasion and the agency’s creativity has positioned us brilliantly to capitalise on that!”
Graeme Anthony, GM of Manc Frank, added: “Vibrant, energised and slightly unorthodox, it’s a marriage made in heaven and we’re full-steam ahead to make OppoSuits the most talked about tailor in towns and cities all across the UK.”