Hotfoot Design launches new global-facing website for 150-year-old manufacturing giant

Lancaster-based creative agency Hotfoot Design has unveiled a new website for 150-year old advanced chemical manufacturer William Blythe.

The new site has been designed to reflect William Blythe’s global presence and its mission, Chemistry for tomorrow, balancing the company’s history with its pioneering innovations in sectors such as semiconductors, solar, automotive, and pharmaceuticals. The manufacturer supplies clients in more than 40 countries.

Hotfoot collaborated with the William Blythe team to create a user-friendly, visually engaging platform tailored to a wide range of technical markets and customer segments. The site features bold design, video content, and storytelling aimed at showcasing the company’s expertise, people, and global impact.

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Cameron Day, Business Development Manager at William Blythe, said: “We had a fantastic experience working with the Hotfoot team. The passion, professionalism, and creativity they brought to the project helped deliver a website we’re all incredibly proud of. The team took the time to really understand the complexities of our business, and that shows in the final result. Special shout out to Eddie, who managed the project diligently and was always available to chat through new ideas and concepts.””

Fiona Lambert, Creative Lead at Hotfoot Design, added: “William Blythe is a company with an incredible legacy and a bold future. We wanted the site to reflect that – to feel contemporary, but grounded in the company’s long-standing values and scientific expertise. It was a real privilege to help tell their story through design.”

Hotfoot Design, which has won multiple awards for its work, continues to expand its footprint in the science, sustainability and innovation sectors, with clients including Rolls-Royce SMR, GrowPura, Onunda, HBI Health & Beauty Innovations, and First Subsea.

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